Vijay Tharumartnam
The 3 that wanted to be an A5
BMW made its mark on the world with the 3-Series. When you're as old as I am, you will remember that this was a...
Infiniti teaches Grandma to suck eggs
Premium is defined as "a sum above a nominal or par value of a thing". Back in the day, it meant something. Today the...
The 7 Megatrends: Fact or fiction
A Goldman Sachs research team recently came out with what they believe are seven automotive trends that will impact the industry in the next decade. How likely are...
10 Questions for the Mazda 6 owner
1. Why a Mazda 6?
It was attraction at first sight. I saw the Mazda 6 in their signature red in the concourse of a...
Deng Xiao Peng and the new BMW X1
After 15 years in PR, I still love reading press releases because it's really quite interesting to see how brands try to rebuild their images...
The BMW Decade: Has the weissbier stopped flowing?
The earth shook slightly on the 13th of May in Munich when Harald Krueger officially took over as Chairman of the Board of Management and...
Zoom-Zoom for your bum bum
Mazda's two newest designs don't come with traction control or speedometers, instead what you get are two bits of leather to perch your derriere....
Audi’s TiTilating Malaysian entry
The "best" kept automotive secret in Malaysia has been Audi's entry into Malaysia. For more than 6 months, the company's Bangsar office has been a...
BMW 3-Series mid-life refresh: Is it enough?
Of Greeks and Gods
There's a certain arrogance when BMW executives talk about the 3-Series. And it's not of the "smug ridicule" variety so often...
Talking to the boss of BMW Malaysia
Anybody with some management experience will tell you that chasing the lead and being the leader are two quite different things, and staying ahead...